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IHA - International Housewares Association: The Home Authority
Web: www.housewares.org | Ph: 847-292-4200 | Fax: 847-292-4211
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Simple, elegant and delicious describe the stunning displays that adorn
the walls and shelves at Pom Pom and Cuisine Actuelle kitchen shops.
Owner Marie-Josée Roy and her team take a ‘less is more’ approach
to merchandising – and it works. Whether it’s a row of avocados,
lush pots of sea grass or a hand-written recipe tucked inside a soup
tureen, the staff know how to set the table and set the mood using a
wide variety of ‘props’. Exciting in-store promotions are
ongoing, and all staff are committed to offering a both great service
and exceptional product knowledge. With a talent for finding the perfect
product and a keen understanding of effective marketing techniques, Marie-Josée
Roy knows how to romance the customer. Her favorite French expression “commerce
de detail” says it all: paying attention to the details has been
the key to Pom Pom’s incredible success.
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